Skip to main content

For Brazil, beauty is serious business... for rich... and poor people

Brazilians get richer, so do their tastes.

“From a cultural standpoint, women in Brazil really take their looks seriously,” says Nik Modi, analyst at UBS. “Then you think about the Olympics, the income story, wage inflation and people getting more wealthy. It all bodes well.”

Brazilian consumers spend an average of $240 a year on beauty products, matching the consumption of more mature markets such as the U.S. and U.K., according to Hana Ben-Shabat, a partner at A.T. Kearney, a consulting firm that advises retailers on overseas expansion.

Over the next five years, Brazil's consumption of personal care and beauty products will outpace that of developed markets including the U.S., says Ben-Shabat, who co-authored a report that ranked Brazil as the most attractive market for retail expansion.

With a growth rate of 7 percent to 8 percent a year, Brazilian sales are growing four times faster than the U.S. with its 2 percent annual growth rate, she says.The consumer is very open to new brands and testing new products," says Ben-Shabat. "It's the ideal consumer because it's willing to invest."

The U.S. remains the largest market for cosmetics. However, Brazil, a country known for its bronzed bods and good looks, is set to overtake Japan as the world’s No. 2 beauty market by next year.

Read more.

SOURCE: CNBC.com, 3/28/2012


Brazil's poor get free cosmetic surgery under philosophy that poor deserve beauty, too (I like it!)


"But Penha isn’t a socialite, nor did she fork out the $450 that a single radio-frequency session typically runs in Rio de Janeiro. The struggling housewife got the treatment free of charge at a clinic that provides the poor access to the kinds of pricey cosmetic treatments that have become almost de rigueur among Brazil’s moneyed elite."


Read more.

SOURCE: The Washington Post, 3/22/2012

Comments

Popular posts from this blog

Miss USA Vice-President Max Sebrechts Accused Of Sexual Harassment

IMAGE COURTESY: MISS ACADEMY  Max Sebrechts, the husband of Crystle Stewart, President of Miss USA organization (and formerly Miss USA 2008), has been accused of sexual improprieties by several Miss USA 2021 contestants, according to a YouTube video “Miss USA Scandal?” by Natly Denise, a “truther and pop-culture enthusiast.” You can watch the entire video here: https://youtu.be/8xM2jXL6MXw On her video, Natly displays a screenshot  of an anonymous email sent to the affiliates of IMG/Endeavor including to Paula Shugart, president of the Miss Universe Organization (MUO). The email was cc’d to Crystle and Michael Hannah (franchise director of Miss USA). The author of the email claims that MUO has been sent substantial evidence of Sebrechts’ sexual predatory behavior and Shugart has known about it for a while but didn’t say anything (obviously to cover it up and to protect Crystle). Natly also displays screenshots of direct messages sent to her by former Miss USA contestants (the names hav

Spain Wins Mister Global 2022

  Miguel Angel Lucas , 21, of Spain won the Mister Global 2022 title in Thailand on March 15, 2022. The 6'5" model and firefighter in training bested 31 other contestants.  The other four finalists include 1st runner-up Danh Linh of Vietnam, 2nd runner-up Dongwoo Shin of Korea, 3rd runner-up Juan Carlos da Silva of Venezuela, and 4th runner-up Gabriel Ortiz of Mexico. Photos courtesy of Mister Global

Trans-Identified Male Crowned “Miss Greater Derry 2023,” Takes Home Women’s Scholarship

A local beauty pageant is attracting ample mockery on social media after a trans-identified male was crowned the winner of the competition and awarded a scholarship intended for young women. Brían Nguyen , 19, was awarded the crown in the Miss Greater Derry pageant, held on November 8 in the Greater Derry area of New Hampshire. The competition is a locally-run event under the national Miss America series of pageants. In addition to winning the crown, Nguyen will receive the  Miss Greater Derry Scholarship , a financial award established to support young women. Nguyen, who is male, is a freshman at Nashua Community College majoring in Business Management. After his win, Nguyen wrote on  Facebook : “ I am ecstatic to be the FIRST transgender woman to be a Miss America local titleholder, and I hope to make everyone proud and become the first to walk the Miss America stage. I am Brían Nguyen, your Miss Greater Derry 2023 .” Nguyen had previously announced on Instagram that he has intention